TERI and Cadmus launch Project I-SMART to simplify rooftop solar installation for domestic and business consumers

May 21, 2019


The initiative aims to aggregate demand for 1,000 MW rooftop solar systems across four states and two UTs

Surat, May 21, 2019: The Energy and Resources Institute (TERI) and US-based CADMUS group launched the Indian Solar Market Aggregation for Rooftops (I-SMART) program today in Surat, Gujarat. Supported by the Ministry of New and Renewable Energy and the Deutsche Gesellschaft für Internationale Zusammenarbeit (GIZ) GmbH, this demand aggregation program is a part of Indo-German Solar Energy Partnership and aims to accelerate the rooftop solar market in India. So far, India has achieved only 3.85 GW out of its 40 GW rooftop solar target by 2022.

Abhinav Jain, Advisor, GIZ remarked, "GIZ is implementing the Indo-German Energy Programme (IGEN) on behalf of the German Federal Ministry for Economic Cooperation and Development (BMZ). GIZ is now supporting demand aggregation for rooftop solar systems with an objective to double the installed capacity and number of projects in select states." The promotion of rooftop solar would create new jobs, thereby contributing to economic, social and environmental development. I-SMART will be implemented in the states of Gujarat, Uttarakhand, Himachal Pradesh, and Jammu and Kashmir along with the Union Territories of Daman and Diu, and Dadra and Nagar Haveli.

Paul Faeth, Cadmus Principal and Program Team Leader, noted, "This project provides an excellent opportunity to share and combine successful programme strategies and lessons from India, Germany, and the United States. By leveraging our team's shared experience in solar market development and demand aggregation, we are eager to support Indian states, union territories, and cities in strengthening solar markets and increasing the rate of solar installations."

Dr. Ashvini Kumar, Senior Director of Renewable Energy Technologies Division, at TERI shared that, TERI's experience in working throughout the value chain of rooftop solar systems combined with that of Cadmus' successful Solarize campaigns in the US would help scale up the rooftop solar market in the targeted states.

The objective of the programme is to aggregate demand of 1,000 megawatts (MW) of rooftop solar capacity across four states. Apart from other cities across India, I-SMART will be implemented in Surat with the support of Surat Municipal Corporation (SMC). SMC's efforts have led to the installation of more than 35 MW rooftop solar systems among the domestic consumers in the city. Under the new programme, activities will target new consumers among both domestic and residential sectors.

The I-SMART team will work towards a goal to remove barriers for the growth of the solar market, and to increase the pace as well as ease of solar adoption among the residential, government, and commercial and industrial (C&I) sectors. It will aim to achieve this at the grassroot level via digital/social campaigns.

A single-window web portal of I-SMART will help interested consumers understand the relevant information before submitting an online request for rooftop solar installation. This platform would help connect solar developers and consumers, ease up the process of installation, and raise awareness through targeted outreach among the general public.

For an all-out outreach effort in different locations, the team will conduct awareness activities in major cities, to begin with. In these city-level campaigns, the project team is engaging with enthusiastic college students as volunteers. Called "Solar Friends", these volunteers trained by the I-SMART team will carry out door-to-door outreach and appeal to their fellow residents to install rooftop solar panels.

TERI has a successful track of implementing consumer demand aggregation for rooftop solar among 6,000 individual households in Surat, Gujarat and among 100 RWAs in Dwarka, New Delhi achieving a cumulative implementation of over 70 MW rooftop solar capacity.

About TERI

The Energy and Resources Institute (TERI) is an independent, multi-dimensional organization, with capabilities in research, policy, consultancy, and implementation. It has pioneered conversations and action in the energy, environment, climate change, and sustainability space for over four decades.

The institute's research and research-based solutions have had a transformative impact on industry and communities. Headquartered in New Delhi, it has regional centres and campuses in Gurugram, Bengaluru, Guwahati, Mumbai, Panaji, and Nainital, supported by a multidisciplinary team of scientists, sociologists, economists and engineers, and state-of-the-art infrastructure.


Cadmus is an employee-owned consultancy committed to addressing complex challenges by applying diverse skills and experiences in a highly collaborative environment. Cadmus brings the technical expertise and additional bandwidth required to help government and private-sector clients successfully navigate the complexities of solar PPA projects and make informed business decisions about renewable energy investments.

Founded in 1983, it leverages exceptional expertise across a staff of more than 400 professionals in the physical and life sciences, engineering, social sciences, strategic communication, architecture and design, law, policy analysis, and the liberal arts who provide an array of research and analytical services in the United States and abroad.

For further details, please contact:

Arpo Mukherjee, Associate Fellow, M: 9650359969, E: arpo.mukherjee@teri.res.in
Anand Upadhyay, Fellow, M: 9811914995, E: anand.upadhyay@teri.res.in
Aastha Manocha, TERI, M: 8447049011, E: aastha.manocha@teri.res.in

Rakhi Aurora, Edelman, M: 9599067185 E: rakhi.aurora@edelman.com

Ryan Cook, Senior Associate, ryan.cook@cadmusgroup.com
Will Sloan, Analyst, william.sloan@cadmusgroup.com

Abhinav Jain, Advisor, abhinav.jain@giz.de