Page 4 - ICDL 2019 - Background Paper

Facts for You

Instagram users
worldwide:
1000 million
Instagram
The number of internet users in India:
users in India were 483 75 millions
millions at the end of
2018, will reach 525.3 293 million active Twitter users
millions in 2019, and internet users reside in India: 30.4
expected to touch 666.4 Facebook in urban India, millions (in
millions by 2023. users in India: 2018); may
300 millions while there are 200 touch 34.4
million active users millions in 2019.
in rural India.

Facebook Users
Worldwide: Number of digital buyers
2320 millions in India (in millions):
2017 – 180.1
2018 – 224.1
2019 – 273.6 (expected),
2020 – 329.1 (expected)

Social media users
worldwide (in billions):
2017 – 2.46, 2018 – 2.62
2019 – 2.77 (expected), Internet users
2020 – 2.99 (expected), worldwide:
2021 – 3.02 (expected) 3896 millions
(as of 2018)

Digital buyer
penetration in India:
2017 – 52.3%, 2018 – 58%
2019 – 64.4% (expected),
2020 – 70.7% (expected)
IOT connected
Twitter users
worldwide: 321 devices installed base
millions (4th worldwide (in billions):
Quarter, 2018) 2017 – 20.35, 2018 – 23.14
2019 – 26.66 (expected),
2020 – 30.73 (expected)